Operations · Procurement · E-commerce · Automation

Murtaza Mustafa

Business Management graduate based in Karachi. I manage procurement and operations for a timber importer, have grown e-commerce brands on TikTok Shop, and build the systems and automations that make a business run on accurate numbers.

Results

~$15Kuntracked receivables recovered for a timber importer
20+ hrssaved every week by replacing manual invoicing
10xTikTok Shop revenue growth for a Malaysian brand in 6 months
1 hr → 5 minclient onboarding time after 15+ automation workflows

Selected work

Import Desk

A business management system for a softwood timber importer: invoicing, payment receipts, customer ledgers, sawmill payments and shipping documents in one place. It also reports monthly profitability, the cash conversion cycle and average customer payment days, figures the business had no view of before.

OperationsFinance reportingReceivablesProcurement

Open the demo (sample data)

Experience

Jul 2026 – now

Procurement & Operations · Huzaifa Enterprises

Softwood procurement from sawmills in Finland and Sweden, supplier onboarding, import documentation and customs clearance.

May – Jul 2026

AI Automation Specialist · Contract

15+ GoHighLevel, n8n, Make and Zapier workflows for 5 US clinics: booking, reminders, follow-ups and review requests.

Dec 2025 – now

Account Manager · Alzo Home, Malaysia

Monthly P&L, COGS reporting and pricing; influencer livestream deals that lifted sales 20–30%.

2023 – 2024

Business Manager · Masaki, Malaysia

Scaled TikTok Shop revenue from RM 50K to RM 500K in 6 months with a network of 20,000+ affiliate creators.

2026

BA (Hons) Business Management

Buckinghamshire New University, UK.

Contact

murtazamustafaa02@gmail.com
+92 318 1253085